USING ANALYTICS TO DESIGN + DEVELOP CX

https://www.youtube.com/watch?v=XXjOLaYBK1g&t=5s

Experience-driven businesses excel by leveraging deep insights to deliver engaging customer journeys that lead to high levels of brand satisfaction and loyalty.

By adding a robust analytics and optimization practice to our existing top-flight digital experience foundation, iCiDIGITAL has all of the tools necessary to aggressively and successfully drive our client partners through their digital transformation journeys.

LEARN MORE ABOUT ANALYTICS

DATA’S VALUE
ARE YOU GETTING THE MOST VALUE FROM YOUR DATA?

iCiDIGITAL’s Analytics team helps guide you and your organization to create actionable plans based on the data they’re receiving, as well as helping them collect data they never thought possible. This gives you the opportunity to deliver the right message, to the right person, through the right medium, on the right device, at the right moment.

Learn about Data Driven Insights

ADA
RULES
THE IMPORTANCE OF HUMANIZING DEVELOPMENT

Creating an ADA compliant site doesn’t need to be a challenging experience for developers. Instead of looking at the ADA as a series of rules to follow, if developers should simply ask the why behind each requirement. The work then ends up becoming an intriguing puzzle about user experience.

Learn How to Ask Why

USING
ANALYTICS

3 WAYS TO GIVE YOU BETTER INSIGHTS FROM A WIDER ARRAY OF DATA.

Most organizations are collecting all of this data to make more informed decisions. But, most companies focus on the basics of collection and analysis: data like clicks on a certain CTA, page views, and conversions.  

There is so much more that analytics software can do to help organizations realize better insights from a wider array of data. Adobe Analytics is an extremely powerful tool, with many out of the box capabilities that organizations can leverage.

Learn about Analytics

IMPROVE
YOUR UX
5 WAYS A HEURISTIC EVALUATION CAN HELP

The purpose of a heuristic evaluation is to understand any gaps between a website and usability best practices, to then know where specifically on the site the user experience (UX) can be improved. 

Improve your UX